ANEW GENICS Treatment Concentrate. Item # 435079. Reg. $39.99. See expression lines softened instantly.* 86% of luxury-brand users said they saw the most dramatic improvement with Genics.** 2x the concentration of Youthgen*** Technology designed to boost skin’s youth gene activity.† After††: 

• improvement in the look of wrinkles 
• up to 67% improvement in discolorations 
• up to 40% improvement in age spots 

Lightweight serum is great for summer. Look up to 10 years younger.* How to use: Both morning (before any ANEW day cream) and night (before any ANEW night cream), after cleansing. 1 fl. oz. 

* Based on a consumer perception study of women 45-59. 

**Among women 45-59 who expressed an opinion in a consumer perception study. 

***Versus Genics Night Treatment Cream. 

†Based on testing in skin cells. 

††Based on a dermatologist assessment in a clinical study of women 45-59 after 12 weeks.