Your Makeup Mantra

Prep, Prime and Set! Suggestions of Makeup Products to achieve a flawless face.

First Prep Your Face

Cleansing your face effectively is key for healthy, radiant skin. But the approach you take matters. There’s a common misconception that washing your face is only necessary when visibly dirty or after heavy makeup use. However, regardless of your daily routine, facial cleansing is vital. Why is it crucial? Throughout the day, your skin gathers oil and impurities. Start fresh. Cleanse AM and PM to remove impurities and allow skin to breathe and prep skin to allows treatments, moisturizers and makeup products to work better. Double cleansing is highly recommended for achieving a thorough and effective clean for your skin. The process is simple yet impactful – it involves washing your face with two cleansers. Typically, you begin with an oil-based cleanser, followed by a water-based one.

Oil-based cleansers are designed to get makeup and sunscreen off more gently than traditional makeup removers.

Isa Knox LXNEW Clean Soothing Whipped Oil Cleanser
Gentle whipped oil formula contains panthenol (vitamin B5) and aloe. Mild amino acid-based ingredients derived from coconut eliminate impurities and excess oil without leaving any residue. 5 fl. oz. 718-025 reg. $16

$12.99

Follow it with a water-based cream or gel cleanser, like the Balancing Gel Cleanser. Then finish the rest of your skin care routine.

Isa Knox LXNEW Clean Balancing Gel Cleanser
Invigorating gel-to-foam cleanser with moisturizing panthenol (vitamin B5) rebalances the skin. Mild amino acid-based ingredients derived from coconut help gently remove oil and impurities. 5 fl. oz. 718-010 reg. $12

$9.99

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Before applying makeup, it’s important to establish a healthy skin routine. Prepping skin helps all products, from face to eyes to lips, apply more smoothly for a flawless finish.

Use a Primer Underneath Makeup

Priming is key for a long-lasting makeup look. When it comes to finding the perfect makeup primer, it’s important to find a primer that best fits your skin type for the best results. For example, if you have oily skin, you’ll want to try the fmg Match Blur Oil Control Primer Balm, which contains a sheer mattifying formula that helps control oil. Explore our primer collection to find your key to long-lasting makeup.

A face primer goes underneath your foundation to help it apply smoothly, stay in place and give your complexion an even-looking skin tone.

fmg Match Prime Face Perfector
Flaw-blurring mattifying oil-free formula visibly minimizes pores and fine lines. Sheer coverage. Matte finish. Formulated without parabens.1 fl. oz. 103-744 reg. $17

$12.99

fmg Cashmere Multi-Peptide Face Primer
Revitalizing ingredients help to smooth the appearance of fine lines and pores. Sheer gel formula with Matrixyl 3000 peptide blend, hyaluronic acid, collagen and niacinamide. Formulated without parabens, talc and fragrance. 1 fl. oz. 739-284 reg. $23

$19

Eyeshadow primer creates a slightly tacky base that grips the eyeshadow for longer-lasting, smoother wear with less creasing and fading.

fmg Cashmere Multi-Peptide Eyeshadow Primer
Keeps eyeshadow in place and intensifies the color. Skin-loving ingredients help to reduce the appearance of fine lines and visibly plump and strengthen the skin barrier. Sheer formula with Matrixyl 3000 peptide blend, hyaluronic acid, collagen and panthenol. Formulated without parabens and talc. .31 oz. net wt. 906-385 reg. $22

$18

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Your Eyebrows Help Frame Your Face

Your brows are like the stage for your personality, spotlighting your eyes and sculpting your face with elegant structure. Use makeup to help sculpt, define and fill your eyebrows to perfection.

fmg Colors of LOVE Hi-Brow Sculpting Brow Gel
Universal clear matte shade for a professional sculpted look. Flexible, flakeproof formula. With moisturizing aloe and nourishing hyaluronic acid. Tapered microbrush ensures precise application. Free from parabens, phthalates and fragrance. .11 fl. oz. 536-695 reg. $18

$13.99

fmg Colors of LOVE Hi-Brow Tinted Brow Gel
Amp up brows with a sweep of tinted gel for a full, fluffy look. Water-resistant, smudge- and flake-proof formula fills, grooms and shapes for 24-hour wear. With heart-shaped fibers, clay and vitamin E. Soft matte finish. Tapered micro-brush. .11 fl. oz. reg. $18

$13.99

Blonde 792-499
Medium Brown 792-537
Soft Brown 792-522
Brown Black 792-556

fmg Glimmer Brow Definer
Long-wearing formula with castor and coconut oils. Smudge-, transfer-, sweat and waterproof. Retractable. Formulated without parabens, sulfates and talc. .01 oz. net wt. reg. $9

$3.99

Light Blonde 331-109
Blonde 331-113
Brunette 331-242
Dark Brown 331-147
Light Brown 331-151
Tawny 331-128

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From subtle to bold – experiment with eyeshadow

To achieve a subtle eye look, opt for a matte finish, which offers medium coverage. However, if you’re aiming for a more dramatic or festive appearance, go for a shimmer finish and a buildable, full coverage.

fmg Cashmere Eyeshadow Palette
Long-wearing formula with crease-resistant wear. Satin, matte and sparkling finishes. Free from parabens, talc and fragrance. .63 oz. total net wt. reg. $40

Enchanted Eyes 401-440
Essential Eyes 404-745

$24.49

Defines your eyes perfectly

Applying eyeliner is arguably the longest, most tedious step in our beauty routine. To help make things a bit easier, we’ve broken down how to create the perfect eyeliner look for you. Check out our blog post, “How to Create the Right Eyeliner Look for Your Eye Shape,” to learn how to identify your eye shape, create an eyeliner look that complements your eye shape and find the best eyeliner products for you.

fmg Glimmer Diamonds Eyeliner
The finely milled pearl provides dimension and subtle sparkle that makes eyes dazzle! The perfect shimmering accent to amp up your gaze and make eyes shine for hours. reg. $9.00

$3.99

Olive 331-940
Sterling 331-960
Black Ice 331-610
Brown Sugar 331-568
Sugar Plum 331-625
Twilight Sparkle 331-553
Teal Sparkle 331-606
Smoky Diamond 331-280
Purple Rain 332-071

The ultimate go-to cosmetic

It adds drama to a glamorous look, brings out your eyes when you’re tired or is a one-step makeup routine for busy days. Whether you’re looking to achieve added volume, fullness, or healthier-looking lashes overall, our mascara collection has got you covered. Check out our Mascara Guide to find the best mascara for your lash needs.

fmg LOVE at 1st Lash Mascara
Volumizing and lengthening heart-shaped fibers plus intense black pigments. Love Complex™ with lycopene, olive oil and vitamin E. Transfer-resistant. Clump-, flake- and smudge-proof. .3 fl. oz. Blackest Black 698-670 reg. $18

$13.99

For an instant pop of color

fmg Glimmer Powder Blush
Richly pigmented, silky pressed powder hugs cheeks. Weightless formula with ultrafine pearl for added dimension and vivid payoff blends effortlessly. Buildable coverage and soft matte finish. With skin-nourishing vitamin E for antioxidant benefits. Free from parabens, phthalates and fragrance. .28 oz. net wt. reg. $14

Petal Pink 618-209
Pink Passion 618-213

$7.99

Add a touch of color to your lips

NEW fmg Glimmer Matte Lipstick
Non-drying formula with pomegranate extract to help provide antioxidant benefits. Buildable medium-to-full coverage. Formulated without parabens, talc, sulfates and phthalates. .1 oz. net wt. reg. $12

Sunset Mauve 171-360
Terra Nova 171-340
Garnet Sky 171-393
Wild Orchid 171-431
Chili 171-355
Willow 171-450

$8.99

For seamless application for the product, ensuring a perfected outcome

When applying makeup, using your fingers may seem like the easier, cost-efficient route, but germs and bacteria can spread onto skin and you might not get the most even or well-blended coverage. Makeup sponges and brushes are a great way to ensure that makeup is perfectly blended while avoiding bacteria (that can result from directly touching your face). Not to mention, they help apply makeup faster and more effectively.

fmg Flawless Complexion Sponge
Dual-ended: Allover makeup application rounded end, and contouring and concealing flat end. 2 1/2″ L x 1 1/2″ W. 100% PU, latex-free. 140-160 reg. $10

$7.99

Don’t forget to clean your brushes on a regular basis—you can either use a mild shampoo or dish soap. Once the bristles wear out and don’t work as effectively, it’s time to replace the brush. Read our blog post, “Brush Up! How to Use Makeup Brushes,” on Avon Insider for more tips on how to clean and use your makeup brushes.

Avon Makeup & Color Cosmetics

It’s not just about adding vibrant colors. It’s about lipstick that leaves a lasting impression, foundation that allows your true self to shine, and eyeshadow that brings out your inner sparkle. With Avon color cosmetics, you’re equipped to conquer the world! Avon is synonymous with top-notch quality and cutting-edge technology in cosmetics. Renowned for its innovative formulas and extensive color range, Avon makeup is a go-to choice for many. Scientists worldwide collaborate to ensure Avon products meet global and regional needs, from foundations, powders, eye to lips. And when it comes to lipstick, Avon understands its customers like no other; selling four lipsticks every second speaks volumes.

Searching for the ultimate mascara to enhance your lashes? Look no further! Get ready to unleash the power of the ideal brush and formula combo. Avon offers a variety of mascaras designed to cater to your needs, whether you’re aiming for length, volume, or curl. Discover the perfect match and achieve your most stunning flutter yet!

The Avon True Color brand ensures that what you see is what you get. From lipsticks to glosses, eyeshadows, and nail enamel, every product is infused with Avon’s renowned TRUE COLOR technology. Crafted to deliver the flawless, natural look you desire, our formulas combine rich pigments with clear, pure ingredients, ensuring the color you apply stays true all day long. So, whether you’re adding a pop of vivid sparkle to your lips or lids, embrace the Glimmer and let your true colors shine through.

Discover the flawless 24-hour wear of fmg Cashmere Brand‘s Foundations and Concealers, boasting a skin-hugging formula that leaves a soft-focus matte finish. These vegan cosmetics are free from parabens, sulfates, phthalates, and fragrance. Complete your look with the fmg Cashmere Essence Lipcream, available in 10 stunning shades, and the Eyeshadow 9-shade palette in 2 varieties.

For the ultimate no-makeup makeup look, turn to the Avon Magix Brand makeup collection, offering a vegan formula that conceals, highlights, and contours for full coverage. Enhance your complexion, even tone, and ensure flawless makeup wear with this versatile range.

Experience radiant skin with VDL K-Beauty Cosmetics, featuring skin-enhancing primers infused with Lumilayer Prismatic Pearls that capture and reflect light, achieving a luminous glow. With a focus on color and care, this collection delivers everything you love about makeup and more.

Indulge in the fmg Colors of LOVE Cosmetic Collection, formulated with hyaluronic acid, water lily, and green tea extract, to provide a hydrating cushion blush that infuses skin with antioxidants, leaving a watercolor-like flush.

Elevate your eye game with the premier selection from fmg CathyCat Brand, offering top-rated brow liners, mascaras, and exquisitely designed false lashes. Unleash captivating, sassy, sexy, and cool looks that are sure to turn heads.

Discover the enchanting realm of Avon’s Makeup Brushes & Quality Beauty Tools! Immerse yourself in our thoughtfully curated collections of makeup brushes and skincare tools, where you’ll uncover captivating Brush Sets alongside revolutionary Beauty Tools. Elevate your beauty routine with all the essentials for effortlessly achieving professional results!

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